14 resources federal agencies with successful CX modernization initiatives are using
A new GSA report finds while many agencies missed the mark on customer experience, some are succeeding and it highlights the tech resources they are using to improve by Intelliworx Federal agencies across the government have “struggled” to modernize their digital communications channels and improve the overall customer experience (CX). That’s according to a new report published by the General Services Administration (GSA). Modernizing digital communications is a requirement to comply with a number of rules. The most salient is the 21st Century Integrated Digital Experience Act (IDEA). The legislation was signed into law in 2018 and lists eight requirements agencies must follow when redesigning public-facing websites, mobile apps and other digital communications channels. Those requirements mandate that all government-run digital communication channels must be: accessible; consistent; not duplicative; searchable; encrypted; user data-driven; customizable; and mobile-friendly. Such requirements are aimed at improving the “public’s perceptions of and overall satisfaction with […]